Client project / 01BIEN — a backpack brand, rebuilt
A rebranding and content project for BIEN, a backpack brand. The work covered brand direction and the content that carries it into everyday communication.
Read the projectSelected workBrands · concepts · operations
Hospitality & brand
work, made specific.
Selected client work across hospitality, product brands, concepts and operations — each grounded in a real situation, not a ready-made aesthetic.
These are client projects LEYA has worked on: a product brand, a consulting firm, a matcha brand built from zero and a Korean franchise. Each page describes the scope of the work itself. Further collaborations remain confidential and can be discussed directly.
| Project | Field | Scope of work |
|---|---|---|
| BIEN | Product brand | Rebranding, Content |
| Ullrich Consulting | Professional services | Firm concept, Operations, Branding |
| UBIO | New brand, built from zero | Branding, Content, Beverages menu, Interior design |
| ChimaeQ House | Franchise hospitality | Operations, Customer journey, Branding, Content creation |
Client project / 01
Client project / 02Ullrich Consulting — concept, operations, brand
Concept and operations work for a consulting firm, together with its branding — connecting how the firm is positioned with how it actually works.
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Client project / 03UBIO — a new matcha brand from zero
A completely new matcha brand: branding, content, the beverages menu and interior design developed as one connected concept.
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Client project / 04ChimaeQ House — a Korean franchise in practice
Franchise operations, customer journey, branding and content creation for a Korean hospitality franchise — the work that makes a concept repeatable.
Read the projectConfidential work
Further client work and unreleased concepts can be shared in a relevant conversation, where permission and context allow.
How credentials are shared
